VALUATION

$740,000

1. Years and Months Operating: 1 Year and 6 months.
2. Reason for Sale: We own many businesses. This one lacks time and focus so we want to sell it. 
3. Average Monthly Revenue: 120k EUR
4. Trailing 12 Months Revenue: €1,572,939 EUR
5. Trailing 12 Months Net Profit: €204,945 EUR
6. Last Months Revenue: ​​€107,673
7. Last Months Net Profit: €11,809
8. Average Monthly Net Profit Margin: 11.5%
9. Fixed Operating Costs (Monthly): 5000 EUR        
10. Marketing Methods: Meta Ads Primary, Secondary -> Influencers.  
11. Contracts and Registrations: -.
12. Assets Included:
    1. Email List Size: 91000
    2. Product SKUs: 1 main SKU with 17 colours. In general SKU count is about 25.
1. Physical Inventory On Hand: 250k Revenue in Stock
13. Future Business Opportunities: Silk /  Bedding Niche is one of the biggest niches there is in eCommerce. Everybody needs to sleep on something.. #1 business opportunity would be expanding horizontally to other EU countries by doing localization in each market. OR you could expand in EU/WV and transfer the 3PL to China where the supply chain would get even easier. We are in contact with a VERY smoothly operating 3PL in China, which allows you to ship items within 4-8 days to any part of the world and you don’t need to import goods to EU or WV + with incorporating HK company for payment processing, you are able also avoid paying VAT. This setup would increase your margins by a minimum or 30%. Speaking about hero product and product range in general, silk pillowcase is a perfect product fro acquiring new customers and since the category is so big, focusing on launching new products (such as sleepwear, hair care, baby silk pillowcases, other silk products) would add to the LTV of the customer a lot of margin. We have to say, that right now 90% of the sales are coming from Silk Pillowcases and after operation 18 months we already have 20% returning customer rate. So any NEW business ownering coming to this business and investing capital to stock and product development, would WIN big time.
14. Supplier Operations and Relationship Description: 1 and only supplier in China. Perfect relationship, good payment terms. He starts production without any deposit, you have to pay 50% before shipping out to EU and 50% after you receive it in warehouse.
15. Owner time required to run business per week: 5-10 hrs a week.
16. Employees and people working around the business: 5 people.
17. Delivery time of products: 7-14 days to receive stock from China from the day you order from your supplier.
18. Supply Structure: Right now supplier in China, 3PL in Lithuania.
19. AOV: 75 EUR
20. Chargeback Rate: Chargeback rate is 0%, return rate: 1%.